Rajini’s ‘Darbar’ grand plans revealed

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Superstar Rajinikanth is at it again. Pictures of a flight featuring a mega ‘Darbar’ poster on its sides have gone viral on the social media. Sources say this is part of Lyca Productions’ strategy to promote the movie in a big way.

Interestingly, this is not the first time for a Rajini film to be branded on a flight. For ‘Kabali’, its producer Kalaipul S Thanu inked a similar deal with AirAsia, it may be recalled.

Meanwhile, sources say that many unique promotions have been planned for ‘Darbar’, ahead of the film’s release on January 9. “The release itself is going to be grand, as the movie will hit record number of screens in India and abroad,” sources add.

Directed by A R Murugadoss, ‘Darbar’ features Rajinikanth as the Commissioner of Mumbai police department. Nayanthara, Yogi Babu, Nivetha Thomas and others play key roles in the movie, which has musical score by Anirudh Ravichander. At present, Rajini is shooting for his 168th film, directed by Siva and produced by Sun Pictures.

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