The romantic comedy-drama ‘K-Ramp,’ starring Kiran Abbavaram and Yukti Thareja, has emerged as a massive success on the OTT platform, setting a new benchmark for regional content.
The film has garnered an astonishing 100 Million streaming minutes on the Telugu OTT platform Aha Video within a few days of its digital premiere. The movie began streaming on November 15th, following its theatrical release during the Deepavali festive season.
Directed by Jains Nani, K-Ramp received a mixed response initially in theaters but has clearly found immense acceptance among the at-home streaming audience.
The overwhelming viewership figures signal a significant commercial hit on the digital front, silencing critics who had initially questioned the film’s mass appeal.
