The marketing campaign for S. S. Rajamouli’s ambitious globe-spanning adventure ‘SSMB 29’ is shifting gears, with the team announcing that Priyanka Chopra’s first-look poster will release on November 11 — four days before Mahesh Babu’s reveal and the film’s title launch on November 15.
Following Prithviraj Sukumaran’s recent character teaser, the staggered rollout is designed to sustain buzz around the high-budget collaboration.
Shot extensively across African locales, the film marks Rajamouli’s first international production phase post-‘RRR’, and industry observers expect ‘SSMB 29’ to become one of the most globally marketed Telugu releases to date.