To celebrate the birthday of versatile actor Karthi, production house Sithara Entertainments formally launched his landmark 30th project, tentatively titled #Karthi30, with a grand pooja ceremony in Hyderabad.
The announcement has created a massive buzz across both the Tamil and Telugu film trades, confirming that the project’s regular principal photography has commenced and is already progressing at a rapid pace.
The film is directed by Kalyan Shankar, marking his highly anticipated entry into Tamil cinema.
Known for delivering non-stop, youth-centric situational comedy in blockbusters like ‘MAD’ and ‘MAD Square’, as well as his writing contributions to ‘Tillu Square’ , the filmmaker is reportedly mounting this project as a high-energy commercial entertainer tailored to Karthi’s signature comedic timing.
This movie also marks Karthi’s first full-fledged, straight bilingual entertainer in a decade since the 2016 film ‘Oopiri’.
Rising actress Meenakshi Chaudhary has been officially locked to play the female lead, marking her first-ever on-screen pairing opposite Karthi.
Jointly bankrolled by Suryadevara Naga Vamsi of Sithara Entertainments alongside Fortune Four Cinema, the big-budget project features a premium technical crew.