Green Trends Unveils “Big Style’s Extra” Campaign to Make Premium Salon Experiences More Rewarding this Aadi Season
Chennai, 07th July, 2026: As consumers increasingly seek premium beauty experiences that offer both quality and value, Green Trends, the unisex hair & beauty salon from the house of FMCG major CavinKare, has announced the launch of its “Big Style’s Extra” campaign, a limited-period initiative designed to make professional beauty and grooming services more rewarding for customers.
Running from July 1 to August 15, 2026, the campaign will be available across Green Trends salons in Tamil Nadu, Kerala, Karnataka, Andhra Pradesh, Telangana, Odisha, Kolkata and Lucknow. Through the campaign, customers can either enjoy complimentary salon services worth up to ₹2,500 on qualifying spends or opt for attractive discounts of up to 30%, giving them the flexibility to choose the benefit that best suits their grooming needs.
The Big Style’s Extra campaign gives clients more value with every salon visit, offering tiered rewards that make each service feel truly special. As consumers increasingly seek professional beauty services that combine quality with value, these value-added experiences play a key role in their choice of salon. With Big Style’s Extra, Green Trends makes premium hair, skin, and grooming services even more rewarding, while encouraging clients to explore a wider range of professional treatments.
Under the campaign, women spending ₹3,000 can avail themselves of ₹1,500 worth of complimentary salon services or choose a 20% discount, while spends of ₹4,000 or ₹5,000 unlock complimentary salon services worth ₹2,000 or ₹2,500, respectively, or discounts of 25% or 30%. Similarly, men spending ₹1,000 can enjoy ₹500 worth of complimentary salon services or a 20% discount, while spends of ₹1,750 or ₹2,500 entitle them to complimentary salon services worth ₹875 or ₹1,250, respectively, or discounts of 25% or 30%.
Available across all Green Trends salons during the campaign period, Big Style’s Extra reinforces the brand’s commitment to making premium salon experiences more rewarding while helping customers enjoy greater value, confidence and style with every salon visit.
About Green Trends: Established in 2002, Green Trends is a flagship beauty salon brand from the house of CavinKare’s CKR Retail Division. Today, Green Trends has over 400+ salons throughout India, making it one of the largest and the most popular organized beauty salon brands in the country. The salon brand employs nearly 4000+ stylists who receive ongoing training to learn the Green Trends customer care system and advanced technical skills. As a walk-in salon, Green Trends provides value-priced, high-quality beauty salon services for men, women, and children. For more information, visit http://www.mygreentrends.in/
About CavinKare: CavinKare is a diversified FMCG major with business interest in personal care, professional care, dairy, snacks, foods, beverages & salons. The brand portfolio consists of Shampoos (CHIK, Meera, Karthika, and Nyle), Hair Wash Powders (Meera &Karthika), Coconut Oil (Meera), skin creams (Fairever & Spinz), Deodorant; Talc (Spinz), Pickles (Ruchi & Chinni’s) and Snacks (Garden), Hair colors (Indica), Retail Salon Products (Raaga Professional), Beverages (Maa), Dairy (Cavin’s), Beauty Salons (Green Trends & Limelite), and D2C Personal Care products (Buds and Berries). Most of the brands are clear winners in their respective product categories. A dedicated R & D center equipped with the latest equipment and technologies constantly supports the divisions in their endeavor. CavinKare has achieved significant milestones and a competitive edge with a sound understanding of mass marketing dynamics and has established a firm foothold in the national market. CavinKare’s success is based on it being firmly grounded to its corporate mission ‘We shall grow significantly better than the industry by fostering innovation and building preferred brands, through passionate and delighted employees’.